1 00:00:00,000 --> 00:00:07,760 Time shifting is so cool, you right now are listening to the DSC 566. 2 00:00:07,760 --> 00:00:12,160 The show may be recorded at night, in the morning, in the afternoon, it doesn't matter. 3 00:00:12,160 --> 00:00:17,240 It could be recorded in San Francisco, New York, the UK, anywhere across Europe, even 4 00:00:17,240 --> 00:00:21,480 in a plane going across the Atlantic, doesn't matter to you, you're consuming it in 5 00:00:21,480 --> 00:00:22,880 your present. 6 00:00:22,880 --> 00:00:26,720 It's recorded live, it's a live person talking live into a mic and you're listening 7 00:00:26,720 --> 00:00:27,720 to it live. 8 00:00:27,720 --> 00:00:29,520 So it's pretty live. 9 00:00:29,520 --> 00:00:32,480 But you know, it's just time shifting is cool, podcasting is cool. 10 00:00:32,480 --> 00:00:38,520 So enjoy the DSC 566 and if you are listening to this honor before March 22nd, bum 11 00:00:38,520 --> 00:00:40,080 rush the charts. 12 00:00:40,080 --> 00:00:44,120 By the black lab song on iTunes, make a go to number one and show what podcast you can 13 00:00:44,120 --> 00:00:45,120 do. 14 00:00:45,120 --> 00:00:47,120 Again, enjoy your time shifting. 15 00:00:47,120 --> 00:00:54,640 With $60 million worth of airplane strapped to my ass, then the next generation 16 00:00:54,640 --> 00:00:59,240 radio content in my ears. 17 00:00:59,240 --> 00:01:03,040 I like to think I'm flying into the future. 18 00:01:03,040 --> 00:01:10,040 You're hanging around the club, baby, every night. 19 00:01:10,040 --> 00:01:29,040 [ Music ] 20 00:01:29,040 --> 00:01:30,040 the outside. 21 00:01:31,040 --> 00:01:37,720 Where the fuck are babies they can't see, you'll see the teacher, mama, oh, you're cheating 22 00:01:37,720 --> 00:01:38,720 on me. 23 00:01:38,720 --> 00:01:46,800 Oh, baby, oh, we're gonna keep you, we're gonna keep you, we're gonna keep slow, you're 24 00:01:46,800 --> 00:01:53,320 got a repaid and a broken heart, you're looking a little mama, but you're 25 00:01:53,320 --> 00:01:58,920 ain't you smart, you're like a house, you're like a little woman, I know, you're 26 00:01:59,040 --> 00:02:02,560 like put me up in the future, get your best show. 27 00:02:02,560 --> 00:02:03,760 Oh, easy, easy. 28 00:02:03,760 --> 00:02:09,100 You're gonna be my joke and you're sweet, you're you mama, oh, you're cheating on me. 29 00:02:09,100 --> 00:02:14,120 Oh, I make a cheating game. 30 00:02:14,120 --> 00:02:16,800 Oh, baby, oh, we're gonna keep you. 31 00:02:16,800 --> 00:02:57,780 [ Music ] 32 00:02:57,780 --> 00:03:27,780 You, yeah, you always stay, you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love you, I love love you, I love you, I love you, I love your 33 00:03:27,780 --> 00:03:30,620 You know, you just don't hear enough of that kind of music on the radio. 34 00:03:30,620 --> 00:03:32,260 That's why I played for you. 35 00:03:32,260 --> 00:03:34,620 Mark LaFourmei, I'm going to guess. 36 00:03:34,620 --> 00:03:37,060 Two true mama from the Pod Save Music Network. 37 00:03:37,060 --> 00:03:41,580 You know, I'm just scouring around, looking at the top 10 most pod plays of the week, 38 00:03:41,580 --> 00:03:46,460 and that showed up, I'm like, okay, okay, off to the playing it is then. 39 00:03:46,460 --> 00:03:47,460 Everybody, how you doing? 40 00:03:47,460 --> 00:03:53,620 It's a daily source code 566 for Wednesday, the 21st of March 2007. 41 00:03:54,180 --> 00:04:00,020 Technically, we're into Wednesday, the 21st, although it's actually still Tuesday night. 42 00:04:00,020 --> 00:04:01,420 I was in the city all day. 43 00:04:01,420 --> 00:04:05,260 If you remember from yesterday's show, I kind of hurried the lady Patricia along. 44 00:04:05,260 --> 00:04:08,020 So I could run off to my meeting with Gavin. 45 00:04:08,020 --> 00:04:13,460 So it's still Tuesday in the US when I'm doing this. 46 00:04:14,660 --> 00:04:19,820 It's Wednesday in the UK, and I think it's April 18th in Australia. 47 00:04:19,820 --> 00:04:20,700 Something like that. 48 00:04:20,860 --> 00:04:22,020 It's guys are always ahead. 49 00:04:22,020 --> 00:04:24,340 I can never figure it out. 50 00:04:24,340 --> 00:04:28,700 So anyway, rushed off to the city, do my meeting, which was great. 51 00:04:28,700 --> 00:04:30,300 It's always fun to catch up with Gavin. 52 00:04:30,300 --> 00:04:34,140 It's kind of weird though, you know, and now I've been to his house, so I have like a personal 53 00:04:34,140 --> 00:04:36,580 relationship with the same time and professional relationship. 54 00:04:36,580 --> 00:04:37,580 Whoa. 55 00:04:37,580 --> 00:04:38,980 Oh, man. 56 00:04:38,980 --> 00:04:41,220 It was, you know what I mean? 57 00:04:41,220 --> 00:04:43,980 It's like one of those things. 58 00:04:43,980 --> 00:04:47,180 I shit he's younger than I am with the hell of my talking about. 59 00:04:48,100 --> 00:04:50,820 So that was, you know, actually, there's something that we haven't talked about. 60 00:04:50,820 --> 00:04:55,940 Have I ever talked about Pod Show TV because that's something that is really ramping 61 00:04:55,940 --> 00:04:57,740 up pretty quickly. 62 00:04:57,740 --> 00:05:05,980 And it's a whole new way of looking at Pod Show and how you interact with media, how 63 00:05:05,980 --> 00:05:07,220 you collect things. 64 00:05:07,220 --> 00:05:09,420 Of course, it's all done through a remote control. 65 00:05:09,420 --> 00:05:14,380 And the cool thing about this is, you know what, IP, IP TV, you hear about it all over 66 00:05:14,380 --> 00:05:15,380 the place. 67 00:05:15,380 --> 00:05:21,620 It's kind of like, it's almost a ubiquitous name for watching television coming over 68 00:05:21,620 --> 00:05:26,900 tubes, a series of tubes, better known as the interwebs. 69 00:05:26,900 --> 00:05:30,180 Now British telecom actually has an IP TV product in the market. 70 00:05:30,180 --> 00:05:34,780 I think they've got, you know, a couple thousand people now in the first stages of the test. 71 00:05:34,780 --> 00:05:38,980 And it really is a set top box is what it is, except instead of the television signals 72 00:05:38,980 --> 00:05:42,380 coming through the cable, it's literally coming through the other wire that comes into 73 00:05:42,380 --> 00:05:43,380 your house. 74 00:05:43,700 --> 00:05:48,420 Pretty interesting stuff is now you see companies like British telecom competing with 75 00:05:48,420 --> 00:05:54,940 companies like Comcast or in the UK, we'd say NTL, which of course is NTL, but it's 76 00:05:54,940 --> 00:05:58,500 kind of a joke because they suck so bad. 77 00:05:58,500 --> 00:06:00,420 Actually, that's virgin media now, I should say. 78 00:06:00,420 --> 00:06:03,460 Oh, man, I don't want to go off on that. 79 00:06:03,460 --> 00:06:05,580 We'll talk about that tomorrow, but virgin media. 80 00:06:05,740 --> 00:06:12,180 Anyway, so this poncho TV, it works on a couple different platforms. 81 00:06:12,180 --> 00:06:19,500 So the set top boxes, they run, I think, a version of Windows CE, but the interface 82 00:06:19,500 --> 00:06:26,580 is very similar, if not almost precisely the same as the basic interface on Windows Media 83 00:06:26,580 --> 00:06:27,580 Center Edition. 84 00:06:27,580 --> 00:06:30,460 You may have a PC that already has media center edition. 85 00:06:30,460 --> 00:06:35,500 It's very much like the iTunes 10-foot interface, what are they called front row? 86 00:06:35,500 --> 00:06:38,780 Where you have a menu system and here's the stuff you can choose from, you know, pictures, 87 00:06:38,780 --> 00:06:42,860 music, bloody, bloody, bloody, bloody, and you hook it up to your TV and you have some kind 88 00:06:42,860 --> 00:06:45,780 of Microsoft version of an experience. 89 00:06:45,780 --> 00:06:48,980 So we built an interface that goes right on top of that. 90 00:06:48,980 --> 00:06:55,180 And so this fits not just on the CE-based IPTV platform, but we're probably going to roll 91 00:06:55,180 --> 00:07:00,900 it out first as something that you actually download and install and then works right with 92 00:07:00,900 --> 00:07:02,620 your Windows Media Center Edition. 93 00:07:02,620 --> 00:07:08,020 It's extremely cool shit because you can essentially be programming your channels from 94 00:07:08,020 --> 00:07:13,020 anywhere, you know, from the office or anywhere you are that you have a web browser so 95 00:07:13,020 --> 00:07:15,060 that could be in a mobile as well. 96 00:07:15,060 --> 00:07:20,300 I've got to verb something awesome, but it's still not happening at the wrong time. 97 00:07:20,300 --> 00:07:23,300 I kind of like doing this stuff at a different time. 98 00:07:23,300 --> 00:07:29,300 You get into a very different mode, so particularly after a day like today, so it was very, 99 00:07:29,380 --> 00:07:37,740 it was very exciting to talk about some of that and I think that within, I'm going to say 100 00:07:37,740 --> 00:07:43,660 a couple of months, we might be able to release something that you could just download 101 00:07:43,660 --> 00:07:48,700 and install and run on your Windows Media Center Edition, it's pretty cool stuff. 102 00:07:48,700 --> 00:07:53,740 Let's see, there was a reason I was saying that, oh, I know. 103 00:07:53,740 --> 00:07:57,980 So along with all of this development in the United Kingdom as we continue to move forward 104 00:07:58,060 --> 00:08:05,220 with our partner British telecom, I said this before, it looks like we're going to be doing 105 00:08:05,220 --> 00:08:09,660 something in Germany and it was pretty funny. 106 00:08:09,660 --> 00:08:16,500 There was a meeting that took place last Friday at Seabit and that's in Hanover in Germany. 107 00:08:16,500 --> 00:08:22,660 Germany and since we were kind of stretched between multiple places, we had all the 108 00:08:22,700 --> 00:08:28,100 sales stuff we're doing in New York, Ron and Head Sales Weasel, Chris Jacob went over to 109 00:08:28,100 --> 00:08:34,300 Hanover, they did the meeting and I think I did mention this on the show actually because 110 00:08:34,300 --> 00:08:39,500 a comic strip blogger sent me a note and he said, hey, it's just a hop skip and a jump 111 00:08:39,500 --> 00:08:43,100 from me to head and over to Hanover and interview Ron Bloom and we were like, yeah, cool. 112 00:08:43,100 --> 00:08:44,820 Well, you could definitely interview Ron. 113 00:08:44,820 --> 00:08:48,260 I don't think it worked out because of timing, it was all messed up. 114 00:08:48,260 --> 00:08:52,620 There was actually no hotel left in Hanover, so Ron was like taking the train back 115 00:08:52,700 --> 00:08:55,300 and forth and Berlin, whatever. 116 00:08:55,300 --> 00:08:59,340 So that didn't work out as too bad because, you know, one of these days, we will eventually 117 00:08:59,340 --> 00:09:03,420 actually get to meet the infamous comic strip blogger. 118 00:09:03,420 --> 00:09:06,300 I'm so looking forward to it. 119 00:09:06,300 --> 00:09:10,900 So the reason why I'm taping the show tonight is because we have an agency presentation 120 00:09:10,900 --> 00:09:16,260 tomorrow because all of a sudden it's heating up now in the UK and we have an awesome opportunity 121 00:09:16,260 --> 00:09:18,740 to present to McCann Erickson. 122 00:09:18,820 --> 00:09:20,980 We've already been doing a lot of work with them. 123 00:09:20,980 --> 00:09:25,740 They are the agency for a lot of the Johnson & Johnson brands in the state, so being 124 00:09:25,740 --> 00:09:28,180 you know, explained as one of theirs, obviously. 125 00:09:28,180 --> 00:09:32,060 So being doing some work with them and so the UK side should be pretty interesting. 126 00:09:32,060 --> 00:09:36,900 And then tomorrow afternoon, it's really it's full days here. 127 00:09:36,900 --> 00:09:43,820 Tomorrow afternoon we have, I think a whole bunch of producers slash podcasters who are 128 00:09:43,900 --> 00:09:50,580 on the network on btpodshow.com, on the bt side, the UK side, even, I think our buddy 129 00:09:50,580 --> 00:09:56,820 from Germany is coming in and does the tips from the top floor, somehow he's signed 130 00:09:56,820 --> 00:10:02,820 through the UK division, you must like those pounds, I don't know, and so it's going 131 00:10:02,820 --> 00:10:03,820 to be cool. 132 00:10:03,820 --> 00:10:06,860 We're going to have a pretty big meeting and we're going to talk about some campaigns that 133 00:10:06,860 --> 00:10:11,060 are coming up and the stuff that we learned about how to promote shows and how to promote 134 00:10:11,060 --> 00:10:14,940 cross network and that's going to be exciting, but so there you go, that's the reason why 135 00:10:14,940 --> 00:10:20,300 I'm up at, you know, past midnight, way past my beauty sleep bedtime, bringing you the 136 00:10:20,300 --> 00:10:21,300 show. 137 00:10:21,300 --> 00:10:23,540 Then we got some cool stuff to listen to and to talk about. 138 00:10:23,540 --> 00:10:29,260 Let me just see, this is something I, I caught through a blog post that Andrew Grummit 139 00:10:29,260 --> 00:10:31,260 had made on his weblog. 140 00:10:31,260 --> 00:10:35,940 Now, I'll put a link to Andrew's blog and also a link to this particular piece. 141 00:10:35,940 --> 00:10:42,740 I believe it's, of course, I forgot the page that I got it on, now I should have put 142 00:10:42,740 --> 00:10:43,940 it in the show notes. 143 00:10:43,940 --> 00:10:49,700 I think it was at Stanford University and so it's my partner, co-founder and CEO of 144 00:10:49,700 --> 00:10:56,180 Pacho Ron Blue, in a question and answer session with one of our members of the board 145 00:10:56,180 --> 00:11:01,260 of directors Ray Lane who was also a partner at Clienter Perkins. 146 00:11:01,260 --> 00:11:06,220 So what's nice about this, and it's about an hour, so I listened to half of it on the 147 00:11:06,220 --> 00:11:12,380 way and half it on the way back, it's a moderated session and it's really about the 148 00:11:12,380 --> 00:11:21,100 relationship between an investor and a company or someone who took investment, how we 149 00:11:21,100 --> 00:11:26,020 came together, what decision making process went through both parties to take investment, 150 00:11:26,020 --> 00:11:30,820 to make investment, what the ongoing relationship is like and it's really great because 151 00:11:30,900 --> 00:11:36,340 the setting was so calm and relaxed and both Ron and Ray are really, you know, I was 152 00:11:36,340 --> 00:11:42,340 listening to it in smiling because I'm like, yeah, this is exactly it, this is really right. 153 00:11:42,340 --> 00:11:48,100 So if you want to know more about the people, kind of the silent partners, if you will, 154 00:11:48,100 --> 00:11:51,940 of Pacho and how they're thinking and what they believe in, you definitely should listen 155 00:11:51,940 --> 00:11:58,180 to this and it's kind of funny because I want to play a little bit of it because you hear what 156 00:11:58,260 --> 00:12:03,700 was the question, I think, oh, it's background, how did you get from wherever you started to 157 00:12:03,700 --> 00:12:08,100 hear? And I'm actually going to play the piece where Ray Lane talks about his background and 158 00:12:08,100 --> 00:12:17,780 how he went from a kid in Pittsburgh to one of the arguably most powerful men in the venture 159 00:12:17,780 --> 00:12:25,620 capital business and then Ron will also give his background and then Ray does something really 160 00:12:25,700 --> 00:12:30,420 interesting and I'm not quite sure what his point was, but I know he listens to the show. 161 00:12:31,140 --> 00:12:36,580 So let's try and figure out what he was trying to do in this piece. I'll give you the piece of 162 00:12:36,580 --> 00:12:41,220 the moderator first. It's good listening and if you're not interested, fast forward. 163 00:12:41,220 --> 00:12:46,580 You both have had really interesting and exciting careers and instead of my introducing you and 164 00:12:46,580 --> 00:12:52,100 sort of telling a story that probably isn't so accurate, I'd love each of you to tell a little 165 00:12:52,100 --> 00:12:59,940 bit of background of how you went it up on this stage here. How long do you have? As long as you 166 00:12:59,940 --> 00:13:08,180 want. Yeah, I'm going to go first. So I've spent my entire career in technology. 167 00:13:09,140 --> 00:13:15,060 Born and raised in the East Coast grew up in Pittsburgh, educated in Pittsburgh and West Virginia 168 00:13:15,060 --> 00:13:19,540 went to West Virginia University in Carnegie Mellon. I still have an association with Carnegie 169 00:13:19,540 --> 00:13:26,180 Mellon today, I'm on their board of trustees. So I'm a router for Carnegie Mellon. 170 00:13:26,180 --> 00:13:31,300 By the way, Ray. Ray, dude. We've got to do something about the bio, man. I mean, that's kind of 171 00:13:31,300 --> 00:13:35,620 bland sounding. West Virginia, man. That's like there's a lot going on in West Virginia. 172 00:13:36,420 --> 00:13:42,580 You know, we've got to sex it up a little bit. No. And stand for partnerships. If we can 173 00:13:42,580 --> 00:13:51,220 generate them. Yeah, yes, I played James Bond for a couple of seasons. But focused early on computer 174 00:13:51,220 --> 00:13:58,100 science technology, IBM, EDS, spent 12 years with Booz Allen as a senior partner. Hey, you got to 175 00:13:58,100 --> 00:14:02,100 spend spend years boozing with Allen. That's good. Now you're sexin it up. That's good. 176 00:14:02,100 --> 00:14:08,500 They're running the information technology practice and then I spent eight years as president of 177 00:14:08,500 --> 00:14:16,900 Oracle. And I left Oracle in 2000 and joined the Cliner Perkins and have been for the last six 178 00:14:16,900 --> 00:14:24,500 and a half years investing in startup companies in information technology software primarily 179 00:14:24,500 --> 00:14:32,420 services and in clean tech. So it's an interesting new area for the venture industry 180 00:14:33,380 --> 00:14:40,020 and in Cliner Perkins is in the last several years really focused on that say 40% of our resources 181 00:14:40,020 --> 00:14:48,260 and now focused on clean tech. Making investments in solar companies and electricity generation 182 00:14:48,260 --> 00:14:55,460 and storage in biofuels. And then I'm on a board of a coal gasification company that produces 183 00:14:55,460 --> 00:15:01,380 natural gas to the pipeline by gasifying coal and a single step. So yeah, it's really interesting. 184 00:15:01,460 --> 00:15:08,260 When when we met Ray, I'll just interject here for a second. He was like, yeah, you know, an 185 00:15:08,260 --> 00:15:16,260 Oprah and Robin Williams and Bono's investment and Rob Reiner, not Rob Reiner. Yeah, Rob Reiner, 186 00:15:16,820 --> 00:15:21,540 you know, it's like all these celebrity names, you know, and I was like coal gasification, Ray. 187 00:15:22,900 --> 00:15:28,260 That's the shortest I can do it for that amount of time. Great. So Ron, 188 00:15:29,140 --> 00:15:37,700 about 180 degrees opposite of Ray, I was raised in Atlanta and tended Georgia State University, 189 00:15:37,700 --> 00:15:44,820 the study philosophy, but my early career was as a musician, written and produced over 300 songs 190 00:15:44,820 --> 00:15:50,580 that have been published, played on over 2000 albums and began to get interested in technology. 191 00:15:50,580 --> 00:15:54,660 After building a couple of recordings, studios, my last one, I built with Chuck Norris as a partner 192 00:15:55,220 --> 00:16:01,700 Los Angeles and building that studio. I came upon this technology called Fast Fourier Analysis, 193 00:16:01,700 --> 00:16:05,940 which is now called Sampling through the uninitiated and Fast Fourier Analysis. 194 00:16:05,940 --> 00:16:08,980 Isn't Fast Fourier Analysis a show at a pod tech.net? 195 00:16:10,020 --> 00:16:14,580 And realize that we could use the internet to exchange files as we were trying to develop this software 196 00:16:14,580 --> 00:16:20,180 and I discovered what software was as a musician and that I needed it as to help me with my tools. 197 00:16:21,060 --> 00:16:28,260 I sold my studio. I heard about this thing called the internet and decided to create a concept called 198 00:16:28,260 --> 00:16:35,300 CybroKass and the idea of a CybroKass came from a thought that I had that somehow the internet television 199 00:16:35,300 --> 00:16:40,340 and radio could work together to create information and entertainment rather than one displaced the other. 200 00:16:40,340 --> 00:16:47,540 This was in 1994. I needed a project in order to demonstrate how a CybroKass might work so I 201 00:16:47,540 --> 00:16:53,060 had worked on some Grammy projects as an artist. I convinced the guy who fell around the 202 00:16:53,060 --> 00:16:58,820 Grammys at that time, my green to go ahead and give me the license to create a CybroKass for the Grammys. 203 00:17:00,180 --> 00:17:03,940 Asked around if anyone else knew what the internet was and you'd be surprised in 1994. 204 00:17:03,940 --> 00:17:10,180 How many people said no? I found the guy who had just left MTV as name was Adam Curry, VJ. 205 00:17:10,180 --> 00:17:15,300 No, no, no, hold on a second. I want you to hear what listen to what happens next. 206 00:17:15,380 --> 00:17:18,580 Now, Ray is going to do something that I just don't understand what he's trying to prove. 207 00:17:20,260 --> 00:17:25,860 But have a listen. Yeah, and a VJ and a guitar player put together a company to CybroKass the Grammys in 208 00:17:25,860 --> 00:17:32,500 94. Just for fun. Yes, for fun. How many of you have heard of Adam Curry? 209 00:17:34,340 --> 00:17:39,060 I was hoping to be none of you. Yeah, see, see a whole bunch of hands went up. That's what happened, 210 00:17:39,140 --> 00:17:42,020 Ray. And then, and then what? 211 00:17:44,420 --> 00:17:51,140 Even he's getting too old for this population. Oh, okay. I get it. It's he's trying to show 212 00:17:51,140 --> 00:17:55,300 that all these young people don't know me. And then I'm over the hill. Is that it, Ray? 213 00:17:58,180 --> 00:18:01,380 Round again. We get reused like that bio energy. 214 00:18:03,460 --> 00:18:08,180 This might be just an interesting question. All right anyway. So you should take I have no idea what Ray was doing. 215 00:18:08,340 --> 00:18:12,900 I think he was just trying to mess with me. So the next board meeting, he like pull out this tape and go, 216 00:18:12,900 --> 00:18:17,620 or this recording, go, ah, ah, you think you're all that shit. You're nothing. 217 00:18:19,220 --> 00:18:22,580 So as venture capitalist man, they'll do that to you time and time. Again, got to watch your back. 218 00:18:23,780 --> 00:18:28,100 So definitely check out the show. No, it's really interesting. It goes on and on. That's about an hour. 219 00:18:28,100 --> 00:18:32,340 But yeah, you might want to try it out on the weekend or something. 220 00:18:32,340 --> 00:18:42,820 Okay. Let me see. Did all that? Did all that? Ah, of course I have to mention today sponsors. 221 00:18:42,820 --> 00:18:48,180 Unwind is the new show that Angie B is put together. It truly is a show to unwind by. It's brought 222 00:18:48,180 --> 00:18:53,220 to you by Tylenol PM, which soon will have an endorsement from the lady Patricia on this product. 223 00:18:53,220 --> 00:19:00,580 I hope if she wakes up from it. And of course by Folger's Coffee, you want to try out the gourmet 224 00:19:00,580 --> 00:19:06,900 blends. I had a like a flash of doneness on my way into the city today. I was like, you know, 225 00:19:06,900 --> 00:19:12,740 this is really stupid. I love Senseo. You know, but the Folger's thing is what's happening right now. 226 00:19:12,740 --> 00:19:18,100 So I said, I got to get me one of those kits. So I couldn't, you know, using a Senseo machine, 227 00:19:18,100 --> 00:19:22,660 has nothing to do with their coffee. So I can't wait. I mean, check out this, this like mega 228 00:19:23,460 --> 00:19:27,460 mega combo of God going on here. So we're going to get the Senseo machine. Well, I have the 229 00:19:27,460 --> 00:19:32,340 machine. I'm going to get the kit to make my own pouches, my own pads, pods whenever the 230 00:19:32,340 --> 00:19:36,740 hell they're called. And I'm going to put Folger's gourmet blend in there. And then I'm going to 231 00:19:36,740 --> 00:19:43,780 top it off with some splenda. I love it. How we're grouping advertisers. That's really nice. 232 00:19:44,820 --> 00:19:48,340 It's working. You just watch they're going to be they're going to be auditioning before too soon. 233 00:19:49,780 --> 00:19:54,420 Now talking about money or following the money. I was actually I was listening to the 234 00:19:54,420 --> 00:19:58,980 most recent tweet. I think episode 91. I wish I would have been on that show. It was a lot of 235 00:19:58,980 --> 00:20:04,500 really good guests. And they were talking about Google and YouTube. And you know, you know, a show 236 00:20:04,500 --> 00:20:08,820 was really good when when you start yelling back at the show, you know, you're listening to it and 237 00:20:08,820 --> 00:20:12,660 like, what are you talking about? You know, I was like, oh, I can't hear me. You know, this was 238 00:20:12,660 --> 00:20:18,420 recorded on Friday. But you know, that something is really resonating. I really wish I had been 239 00:20:18,420 --> 00:20:23,940 a part of that. Actually, a comment came in regarding the same topic. Let's just get this started 240 00:20:24,820 --> 00:20:32,180 with this. Adam, it's Andrew Terry. Listen up from the Midlands in the UK. Just listening to the show 241 00:20:32,180 --> 00:20:38,260 that you did on the 19th. Kind of the number when you're talking about the Viacom versus Gucci 242 00:20:39,140 --> 00:20:44,660 lawsuit. And that you're kind of making the point that Viacom have a right to sue 243 00:20:45,300 --> 00:20:52,420 YouTube because it's copyrighted material that people are posting. I don't profess to be an expert 244 00:20:52,420 --> 00:20:59,220 and I did have a thought that you have several pod-safe music artists, code in and say that 245 00:20:59,220 --> 00:21:04,740 when they hear when when their music is played on the daily source code, they see a jump 246 00:21:04,740 --> 00:21:12,580 in in sales that can be directly attributed to being played on the SC now. I'm just wondering 247 00:21:12,580 --> 00:21:20,500 if that translates across to YouTube. So some of you posts a clip from a Viacom show. Do they 248 00:21:20,980 --> 00:21:27,780 see an increase in viewing figures or does it drive more viewers to go watch the whole program? 249 00:21:27,780 --> 00:21:33,860 I don't know, but just like I think the Viacom might be killing the goose that lays the gold 250 00:21:33,860 --> 00:21:39,460 necks a little bit, but there you go. Not the show. It's still a folder. Bye. 251 00:21:40,260 --> 00:21:44,580 All right. Thank you very much. You know, from the Midlands, no less. 252 00:21:45,380 --> 00:21:49,860 Yeah. You know, we've got to distill this down a little bit because there's a couple of pieces 253 00:21:49,860 --> 00:21:55,700 of the puzzle that you have to really understand to really know what's going on. And the number one 254 00:21:55,700 --> 00:22:02,820 part is the money. It's all about, it's fuck copyrights. I truly believe that, you know, of course 255 00:22:02,820 --> 00:22:09,300 there are lots of really ancient, tried, and tested laws that go along with mainstream media. So 256 00:22:09,300 --> 00:22:13,060 you know, these, of course, do not necessarily apply to the internet. So that's kind of where the 257 00:22:13,700 --> 00:22:18,020 the whole conundrum is of how things work or how things should work or shouldn't work. But when it 258 00:22:18,100 --> 00:22:24,900 comes to money, you know, these guys are all about monetizing. So whether it's ABC or CBS or Viacom, 259 00:22:24,900 --> 00:22:31,700 the parent company or GE or MTV networks, they're all about monetizing what they do. And, you know, 260 00:22:31,700 --> 00:22:38,020 they understand promotion very, very well. But there's a lot of things that happen when you 261 00:22:38,020 --> 00:22:45,540 don't control the flow of money. Oh, there it is. Excuse me. So when you don't control the flow of 262 00:22:45,620 --> 00:22:52,660 money, it's very, very frightening. How you're going to, you know, how you're going to manage 263 00:22:52,660 --> 00:22:59,380 what is going on. And obviously there's, there's part of a copyright conversation where look, 264 00:22:59,380 --> 00:23:04,660 if some, if you want to actually do anything against copyright infringement in the future, 265 00:23:04,660 --> 00:23:08,260 you, you have to pretty much show the history that you've always been right on top of it. 266 00:23:08,260 --> 00:23:13,140 You haven't just let this go. So that, that's part one. I mean, the real issue here is that they 267 00:23:13,140 --> 00:23:18,500 couldn't come to terms about the money, because the way Google operates is, you know, they 268 00:23:18,500 --> 00:23:23,540 have seen these deals before. They pay money upfront and they say, okay, we're going to do 269 00:23:23,540 --> 00:23:33,140 X amount of ad revenue for you. And, and here, the terms of our deal. Now, the advertising business 270 00:23:33,140 --> 00:23:39,620 of YouTube is so uncertain. It is so unpredictable that I think they really are afraid to put a 271 00:23:39,700 --> 00:23:46,020 real number out there, which is, which would be meaningful enough, because obviously the way 272 00:23:46,020 --> 00:23:50,180 juice is set up, you know, they cut a deal with Viacom, no problem. You know, of course, 273 00:23:50,180 --> 00:23:54,340 there's control there. There's, you know, access to who sees what and how. And that's all with, 274 00:23:54,340 --> 00:24:00,420 it is done with digital rights management. And, you know, YouTube just really doesn't have that. 275 00:24:00,420 --> 00:24:05,220 And also, you know, juice is being programmed. It's not going to be a happy go lucky thing, 276 00:24:05,220 --> 00:24:08,660 upload anything you want. It's, it's going to be a controlled environment. You can see there the 277 00:24:08,660 --> 00:24:13,700 Viacom is very happy to jump on board. You know, I'm really sorry if you're listening to this 278 00:24:13,700 --> 00:24:18,180 on serious stars 102, because we're just about to get to the good stuff. So, of course, you've got 279 00:24:18,180 --> 00:24:23,460 a whole line up this evening for you. But if you go to dailysourcecode.com, you can download the rest. 280 00:24:24,580 --> 00:24:31,540 So, um, so clearly Google couldn't make an offer that Viacom, you know, found acceptable 281 00:24:32,740 --> 00:24:37,860 and just, you may be the realm or other deals that they've done understood. Here's the thing that I 282 00:24:37,860 --> 00:24:43,300 believe is starting to get a little bit dangerous. Um, and it really dawned on me listening to 283 00:24:43,300 --> 00:24:50,980 the episode 91 of Twitter. Let's stop telling them how fucking awesome it is online. Okay, 284 00:24:50,980 --> 00:24:56,260 everyone's talking about the promotional value and how, you know, ever since these clips have been 285 00:24:56,260 --> 00:25:01,700 up on YouTube that these shows, the daily show and late night with David Letterman that viewership has 286 00:25:01,700 --> 00:25:07,540 gone up, stop telling them that. Stop using that as an argument. If we ever want any of our shows, 287 00:25:07,540 --> 00:25:12,900 to get through all the clutter, look at iTunes for Christ's sake. It's not easy, you know, to get 288 00:25:12,900 --> 00:25:18,900 into rotation on iTunes. It's very hard, you know, to, to be one of the gems of independently 289 00:25:18,900 --> 00:25:24,260 produced media that, you know, audience are out there trying to pick out from, from anything that's, 290 00:25:24,260 --> 00:25:29,140 you know, that's displayed on the homepage. It's all NPR and mainstream stuff. So, stop telling them 291 00:25:29,140 --> 00:25:35,700 how to do it. Please, stop telling them how good it really is. What are you trying to convince them 292 00:25:35,700 --> 00:25:41,140 to do? You know, I, I say, go around them. Please, and, you know, that's exactly what we're doing 293 00:25:41,140 --> 00:25:46,420 with bum rush the charts. And I, I, I, I really, really like this initiative. I have nothing to do with 294 00:25:46,420 --> 00:25:53,220 it personally other than I'm on board. I'm on it and I totally want this to work on the 22nd. 295 00:25:53,220 --> 00:25:59,700 So, that's tomorrow, the Thursday, March 22nd. We would like as many audience members as we can 296 00:25:59,700 --> 00:26:04,020 put together and I have no idea how many shows are actually participating in this at this point. 297 00:26:04,020 --> 00:26:13,140 But I did see an article on, um, where is it? The article was in Billboard magazine, 298 00:26:13,140 --> 00:26:20,580 checked this out, written by Anthony Bruno, a grassroots group, a grassroots group of podcasting 299 00:26:20,580 --> 00:26:26,020 official nodos. Oh, yes, official nodos. You hear that Chris Penn, financial aid podcast, 300 00:26:26,020 --> 00:26:31,380 you're an official nodo? Are hoping to catapult an indie artist to the top of the iTunes 301 00:26:31,380 --> 00:26:35,540 digital track chart this week. In initiative called bum rush the charts with the hyperlink 302 00:26:35,540 --> 00:26:40,820 there. Very nice. The group is running promotional videos on YouTube and other sites as well as 303 00:26:40,820 --> 00:26:47,060 in various podcasts of participating broadcasters. Interesting choice of words there to encourage 304 00:26:47,060 --> 00:26:53,060 music fans to buy the song, mine again by the band Black Lab on March 22nd, home on a second. 305 00:26:53,780 --> 00:26:59,620 Did they just say, YouTube? Oh, here it is. Oh, excellent. If you go to bum rush the chart 306 00:26:59,700 --> 00:27:05,140 start calm. Oh, this is awesome. It's a YouTube video of Natalie Delcante. Oh, let me see what she says. 307 00:27:05,700 --> 00:27:12,020 Oh, she's got one of those low cut dresses, not the like the two top. I want to encourage you to 308 00:27:12,020 --> 00:27:20,020 please bum rush the charts. Yes, Natalie. I'll bum rush anything for you. Now, bum rush is about 309 00:27:20,020 --> 00:27:25,380 the power of organic music discovery. We need big record labels to tell us what's good music 310 00:27:26,100 --> 00:27:31,540 talking about the internet connection ourselves. Let's show big music what the little people 311 00:27:31,540 --> 00:27:37,460 can do and take a song to number one on iTunes. On March 22nd, download mine again 312 00:27:37,460 --> 00:27:43,140 a new song from Black Lab and every commission. This is pretty awesome. Made will be donated 313 00:27:43,140 --> 00:27:48,260 to college scholarships around the country. You know, this I'm glad that she participated in this. 314 00:27:48,260 --> 00:27:51,860 Let me see if she winks at the end bum rush. Come on. Give me a call to action, Natalie. 315 00:27:51,940 --> 00:27:58,580 Set a calendar reminder, tie a string on a string around my finger finger, set your cell phone to 316 00:27:58,580 --> 00:28:01,700 go off whatever. Just don't forget because we're bum rushing the chart. 317 00:28:05,060 --> 00:28:10,180 A nice smile. Okay. I should put that in my show notes as well. That's pretty cool. 318 00:28:10,180 --> 00:28:15,220 So I think I'm going to post the the link today because you know, a lot of people don't get this 319 00:28:15,220 --> 00:28:20,420 until a day later. So you know, since we're on such a time shift is exactly how we started the show off. 320 00:28:21,380 --> 00:28:28,180 I'm going to start plugging it now. So the point is think about what's going to happen. Think 321 00:28:28,180 --> 00:28:33,540 about the message we send. Well, all this turmoil is going on and all we're doing, you know, 322 00:28:33,540 --> 00:28:40,500 and you remember, you know, my speech, my saliliqui, about doers and and talkers. So a lot of 323 00:28:40,500 --> 00:28:46,100 people talking about via com and YouTube and big big media and big record companies. Now we can 324 00:28:46,180 --> 00:28:51,780 do something and you don't have to be a podcast or please, it's it's it's really about the audience. 325 00:28:51,780 --> 00:28:57,460 You guys listening to this. Let's show them. I mean, you'd listen to some of the pod safe songs. 326 00:28:57,460 --> 00:29:00,980 You know, I'm sure you listen to a couple of podcasts if you're listening to my, you've got to. 327 00:29:00,980 --> 00:29:06,820 And I'm sure I don't think many people only listen to my show. I hope not. 328 00:29:08,580 --> 00:29:15,700 So it's really up to you. It would be so nice if we can make this happen. The ink is out there. 329 00:29:15,700 --> 00:29:20,260 If we make it work, the ink is going to come flowing in. We're going to have a lot of people who can 330 00:29:20,260 --> 00:29:23,700 take credit for it, which is really, really nice. This is not a pod show initiative. 331 00:29:25,060 --> 00:29:29,860 Yeah, there's some pod show, aficionados, but it's not a pod show initiative. 332 00:29:30,980 --> 00:29:35,220 This is not like some kind of fucking pyramid scheme. The money is going to scholarships. 333 00:29:37,300 --> 00:29:41,540 Black lab chosen because they were dropped by a major label. We'd like to, you know, for them, 334 00:29:41,540 --> 00:29:48,820 yes, it's a big FU, which is very cool. And I know that this is going to be very exciting. 335 00:29:48,820 --> 00:29:54,500 Already I've been contacted by two record labels. One of the large labels as, you know, 336 00:29:54,500 --> 00:29:59,460 a small division of one of the four large labels. And by a large independent label, 337 00:30:00,180 --> 00:30:04,340 both already saying this is what I found interesting. Hey, we really like this idea that you've got 338 00:30:04,340 --> 00:30:10,580 going on there. You know, can we do a bum rush to charts with the one of our artists? Well, 339 00:30:10,580 --> 00:30:16,420 isn't that interesting? So the answer, of course, is no because it doesn't work that way. 340 00:30:16,420 --> 00:30:20,660 But if you jump into the middle, you join the pod safe music network. You start promoting 341 00:30:20,660 --> 00:30:24,580 your shit like everybody else. You know, you start doing interviews. You start working it. 342 00:30:25,300 --> 00:30:30,180 You know, you become involved. It's going to happen by itself. We're only showing the power. 343 00:30:30,180 --> 00:30:34,740 The power is going to be within anyone who wants to harness it and wants to utilize it 344 00:30:34,740 --> 00:30:39,700 and wants to join in with what we're doing. It really, really make the new revolution happen. 345 00:30:40,980 --> 00:30:44,820 Let's see what Mark, Mark sent something new in about this. This is Mark Yoshimoto, 346 00:30:44,820 --> 00:30:48,580 Namcoff, author of the podcast novel Shadow Falls Badlands. 347 00:30:48,580 --> 00:30:53,940 Bum rush the charts on March 22nd is almost upon us. And I've heard some people grumbling about 348 00:30:53,940 --> 00:31:00,660 what iTunes and I hate DRM, so I'm not going to do it. That's funny. That's exactly the way 349 00:31:00,660 --> 00:31:05,860 podcast pickle sounds to me as well. And podcast alley for that matter. Well, I think these folks 350 00:31:06,020 --> 00:31:11,380 are missing the point. Digital rights management is another issue entirely that has nothing to do 351 00:31:11,380 --> 00:31:17,460 with Bum rush, duh. I mean, it's basically like saying, I won't give blood because I hate needles. 352 00:31:18,020 --> 00:31:23,220 As to the question of why iTunes? Well, I'll tell you why. Because for the last two years, 353 00:31:23,220 --> 00:31:28,980 iTunes has been one of the top 10 music retailers in the US, beating out other top tenors 354 00:31:28,980 --> 00:31:34,900 like tower records, borders, and Sam Goodie. And when a conservative minded company like Walmart 355 00:31:34,980 --> 00:31:40,580 is the number one music retailer in the country, you can see why corporate media chooses to push 356 00:31:40,580 --> 00:31:46,180 water down bullshit like Nickelback, Clay, Aiken, and Justin Timberlake. Think about it. 357 00:31:46,180 --> 00:31:53,300 Entertainment is being dumbed down to pander to the lowest common denominator. And this is exactly 358 00:31:53,300 --> 00:32:00,260 why we need to bummer us the charts on March 22nd to at least begin to show that independent music 359 00:32:00,340 --> 00:32:04,980 and entertainment is a choice that people are making. You know, what's that old saying? Stand 360 00:32:04,980 --> 00:32:10,580 up and be counted? Well, bummer us is just that. It's a role call for all of us taking part in 361 00:32:10,580 --> 00:32:16,660 creating and consuming new media that understand that the power of any social movement is the ability 362 00:32:16,660 --> 00:32:22,500 to make people at least consider that there are alternatives out there other than what society tells 363 00:32:22,500 --> 00:32:28,420 you. And if you're willing, just sit on your couch and settle because it's easier. Well, 364 00:32:28,500 --> 00:32:32,900 then traditional media will provide you with the problem you're looking for. But if you, 365 00:32:32,900 --> 00:32:38,100 like me and millions of others who consume new media every day, want to make a statement that says, 366 00:32:38,100 --> 00:32:43,220 I'm making my own choices for what entertainment I want. Then you'll go check out bummer us the 367 00:32:43,220 --> 00:32:50,260 charts.com and see what we're doing on Thursday, March 22nd. Traditional media's networks are 368 00:32:50,260 --> 00:32:56,820 groups held together by corporate and financial agendas. New media's social networks are groups 369 00:32:56,900 --> 00:33:02,500 held together by people who enjoy creating relationships and communities and by taking two minutes 370 00:33:02,500 --> 00:33:08,580 of your time and 99 cents to bummer us the charts with us on March 22nd. You're saying, 371 00:33:08,580 --> 00:33:14,980 you want to be part of a community that values independent media. For more information, go to 372 00:33:14,980 --> 00:33:23,620 bummer us the charts.com. All right, Mark. So while Mark was in his, uh, 373 00:33:24,340 --> 00:33:29,140 in his little speech there, I was looking at bummer us the charts.com. I was looking for the link for 374 00:33:29,140 --> 00:33:34,740 the affiliate link. But I guess the page actually changes on March 22nd. So I'm just going to put 375 00:33:34,740 --> 00:33:40,740 the bad job. Because because all we have to do is put the put the I'm in bummer us the charts.com, 376 00:33:40,740 --> 00:33:46,980 logo in our show notes. And then you'll click on that on the 22nd you'll be able to go and buy it. 377 00:33:47,620 --> 00:33:52,020 And I guess it'll stay up from that moment on. So I really don't expect any results until 378 00:33:53,620 --> 00:33:58,260 probably the 23rd, maybe the 24th. I don't know. It could be surprising. And of course, we have 379 00:33:58,260 --> 00:34:03,060 no idea how the charts work on Apple side, uh, someone could totally be gaming it. It could be that 380 00:34:03,060 --> 00:34:07,220 someone writes it down. I don't know. And for the same reason, we could have some friends over 381 00:34:07,220 --> 00:34:12,580 Apple keep their eye on it and, uh, and give it a nudge. But either way, if we could actually 382 00:34:12,580 --> 00:34:18,740 pull this off, think about how exciting that's going to be. That is going to change the rules dramatically. 383 00:34:18,820 --> 00:34:23,940 I promise you, because it's all about the money. How many times have artists called in and said, 384 00:34:23,940 --> 00:34:28,900 dude, you played the song on the show, other podcasts, there's played the song, uh, all of a 385 00:34:28,900 --> 00:34:33,140 sudden, we're we're selling stuff. The right tunes were selling full CDs through CD Baby, 386 00:34:33,140 --> 00:34:39,700 attendance at gigs is up. Merch sales goes up. It works. It just works. And this is how we work together. 387 00:34:39,700 --> 00:34:45,620 You know, podshow takes no money. I take no money. I'm not interested in shaving pennies off of 388 00:34:45,780 --> 00:34:49,620 an artist's sales. I'm just not interested. That's not my business. I want to help you because 389 00:34:49,620 --> 00:34:54,820 you're giving me content in in four to five minutes chunks every single time. I love you for it. 390 00:34:57,700 --> 00:35:04,420 Okay, a black lab. Mine again is the song you want to buy. And there's so much of good black 391 00:35:04,420 --> 00:35:07,620 lab stuff on the PMN. I picked this one up again. See the sun. 392 00:35:08,750 --> 00:38:48,750 [ Music ] 393 00:38:49,700 --> 00:38:55,700 I feel fine, I can't see the sun 394 00:38:56,700 --> 00:39:02,700 I'm looking for that darn link 395 00:39:02,700 --> 00:39:04,700 The Stanford thing 396 00:39:04,700 --> 00:39:06,700 I got it through Google Reader 397 00:39:06,700 --> 00:39:10,700 And it had a whole set of different links from Andrew's blog 398 00:39:10,700 --> 00:39:13,700 Okay, so at least another half hour of getting all that crap done 399 00:39:13,700 --> 00:39:15,700 And then off to Betty by 400 00:39:15,700 --> 00:39:17,700 Tomorrow I'll be back remember 401 00:39:17,700 --> 00:39:20,700 Get ready to bum rest the charts, click on the link, go to the page 402 00:39:20,700 --> 00:39:22,700 bum rest the charts.com 403 00:39:22,700 --> 00:39:23,700 We're going to make this happen 404 00:39:23,700 --> 00:39:24,700 I know we can 405 00:39:24,700 --> 00:39:26,700 DailySourceco.com for all the links 406 00:39:26,700 --> 00:39:28,700 Adam at podshow.com 407 00:39:28,700 --> 00:39:29,700 See you tomorrow 408 00:39:29,700 --> 00:39:31,700 Another podshow podcast 409 00:39:31,700 --> 00:39:33,700 Stick it in your ear